This vibrant business in Bicheno has rapidly become THE place to experience the wines and spirits of Tasmania’s East Coast. Combining a wine centre with coffee, food and wine, local art and design as well as the local post office under one architect-designed roof has been a winning combination.
I have had the great good fortune to play a small part in its success, developing a marketing strategy and delivering social media strategy, content marketing, a regular e-newsletter, blog posts and media engagement for its proprietors.
Media releases Is The Farm Shed Australias best post office
Previously known as The Queenstown Heritage and Arts Festival, the event rebranded as The Unconformity in 2016, to deliver three days of international-standard arts events in the remote Tasmanian west coast town.
I had the privilege of delivering marketing services, communications and copy writing, social media and content marketing for the critically-acclaimed sell-out 2016 event.
I have worked to develop and enhance the viability of the West Coast Wilderness Railway through effective marketing and communication strategies, in particular social media and content marketing.
Export Boost Workshops
I worked with my colleague and friend Karen Fraser and in collaboration with the Tourism Industry Council of Tasmania to develop and deliver a series of workshops aimed at assisting new tourism businesses to effectively promote their offering in the international tourism market.